Luis Gonell operates within Miami’s ultra-luxury condominium and waterfront market, advising a global client base of executives, investors, and high-profile buyers active at the top end of the market. Recognized by The Real Deal as one of Miami’s top brokers and ranked within the top 0.05% of advisors nationwide, he has built a reputation for consistent execution across high-value transactions.
His experience includes a record-setting $19M sale at W South Beach—achieving the highest price per square foot in Miami-Dade at the time—along with notable trades at The Perigon ($22M), Apogee ($16.5M), and Arte Surfside ($13.2M).
Luis approaches real estate with a competitive, disciplined mindset—treating each transaction as a strategic exercise in pricing, timing, and positioning. His process is grounded in preparation and a detailed understanding of market dynamics, allowing him to guide clients with clarity in competitive situations.
“I focus on staying ahead of the market—studying data, pricing, and timing to position clients with precision.”
Originally from the Dominican Republic, Luis relocated to the United States and began building his foundation in Naples before moving to Miami, where he developed a network through private tennis instruction—working closely with executives, public figures, and high-net-worth individuals. That early access and daily consistency laid the groundwork for the client relationships that continue to drive his business today.
“For me, it’s about showing up every day, doing the work, and continuing to improve.”
His network now spans Miami, New York, the Hamptons, and key European markets including Monaco, Cannes, and St. Tropez, where he maintains ongoing relationships with private clients and global buyers.
At Bespoke, Luis operates within a platform designed for advisors working at the highest level—bringing focus, discipline, and clarity to every client and transaction.
“Luis operates with discipline and intent that is rare in this industry. That shows in how he prepares and how he performs. We’re proud to have him at Bespoke. “ – Zachary Vichinsky
